Solo Video Journalist

Musings and advocacy of the Solo Video Journalist Paradigm. Emphasis on web video journalism, developing compact shooting equipment, editing, techniques, creative vision while remaining true to the journalism perspective.

Archives for the ‘The Business of VJ’ Category

ABC News Goes VJ

By Cliff Etzel • Feb 24th, 2010 • Category: The Business of VJ

Michael Rosenblum, the ever present wave maker in the profession of shooting video, has once again proven his point around why the move to the solo video journalist paradigm is inevitable – even more so with this recent announcement from broadcast giant ABC.



The New Economics of Video Production

By Cliff Etzel • Jun 26th, 2008 • Category: The Business of VJ

Michael Rosemblum has posted on his blog some of his insights into the new economy of solo video journalists producing content in the realm of broadcast television.
Michael is expounding upon Mark Cuban’s blog posting that states “Are content producers prepared to reduced production costs….by 88%?”
I respect Michael’s experience and his forward thinking response to this [...]



Magazines struggling with video – Why???

By Cliff Etzel • Jun 11th, 2008 • Category: The Business of VJ

For all apparent purposes, web video should be working – especially for those venues that are in a prime position to provide longer form type video stories – Mainstream magazines.
Print magazines have always been the go to for longer in depth print articles, yet these very same entities don’t know what to do with video [...]



Applying Solo VJ Skills to Commercial Work

By Cliff Etzel • Jun 10th, 2008 • Category: The Business of VJ

Given the current state of the economy, and the challenges facing shooters who are transitioning or who have done so to compete in the market place, the notion of giving up some sort of ethical standard and so called “stooping” to shooting such types of work as events or weddings as “degrading” is doing yourself [...]



A New Ecology Of Video Journalism

By Cliff Etzel • May 14th, 2008 • Category: The Business of VJ

Jeff Jarvis has posted a compelling argument that points out the flaws at the unwillingness of the archaic medium of TV news reporting and why it’s dying a slow, lingering death.